Polling 101: What to look for in a poll

By: Jerod MacDonald-Evoy - October 10, 2018 9:54 am

Elections are fast approaching, and with that will come an emphasis in the media on polls.

Polls are a useful tool to get a snapshot of the current political climate and how voters feel at a moment in time about a candidate or an issue, but can often be manipulated, misread or just plain misleading.

However, there are also some great polls out there that provide great insight into the mindset of the electorate.

That’s why the Arizona Mirror created this video to help explain the ins and outs of polling so anyone can read them like a pro.

Check it out:

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Jerod MacDonald-Evoy

Reporter Jerod MacDonald-Evoy joins the Arizona Mirror from the Arizona Republic, where he spent 4 years covering everything from dark money in politics to Catholic priest sexual abuse scandals. Jerod has also won awards for his documentary films which have covered issues such as religious tolerance and surveillance technology used by police. He brings strong watchdog sensibilities and creative storytelling skills to the Arizona Mirror.